Thursday, March 13, 2008

YouTube Coming To TV

The blurring of the television and the computer, envisioned by technology enthusiasts for years, advanced another step on Wednesday the 12th of March when TiVo, the popular maker of digital video recorders, announced an agreement with YouTube that will deliver millions of Web videos directly to users’ TV screens.

“TiVo’s strategy is to bridge the gap between Web video and television and make as much content available as possible for our subscribers,” said Tara Maitra, TiVo’s vice president and general manager for content services.

TiVo is the latest entrant into the marketplace for porting Internet videos to television. Apple has introduced a version of Apple TV with similar features. Although several companies are trying to merge online content with the big screen in the living room, no one product dominates the market.