Friday, April 25, 2008

Another Sony Campaign: "Tumble"

Over the recent years, Sony ads have always managed to bring a smile to my face. Hot on the heels of "Foam City", comes another 360 Sony campaign showcasing several new Sony camera technologies, such as the CyberShot’s Smile-Shutter technology, “face detection” in the Handycam HDR-SR11 camcorder, as well as the DSLR-A350’s “Live-View” technology.

It's also nice to see the ad deviating slightly from their recently formula and still working for me.