Thursday, April 10, 2008

3-Stripe Sun Tan

adidas have brought out a new sun screen called Adi-block.

By opting for three spraying nozzles instead of the conventional single nozzle, the product has successfully incorporated the trademark three stripes of adidas into the delivery mechanism itself.

As you can see by the images, the design creatively extends the Adidas symbol from the sunblock package onto the body of the customer. I presume that potential users are not too worried about uneven tans?