Wednesday, July 9, 2008

Unique Ferrari

Great news for all those out there who have a few million (dollars, not Rands) to spare and just can't think of anything to buy which expresses both their individualism and sense of creativity.

Livegrids reports of Ferrari's latest way to satisfy these premium-thirsty consumers by offering a novel option of allowing the buyer to design his/her own ride, at a small price tag of 2 million euros.

Customisation, exclusivity and rarity, I'm not sure there's a better example for premium offerings out there at the moment.

Click here to view more beautiful designs from Livegrid's gallery.