Burger King, the home of the famed Whopper and The King is out to set a new record.
The fast-food giants launched a R1600 burger earlier this week in one specific chain in London. The burger will be available once a week, but it has been said that it will eventually be available for order via a hotline for those with expensive fast-food tastes.
So what do you get for the same amount of money as a pair of Diesel jeans? Fox News says “the fine ingredients of what is called simply 'The Burger' include Wagyu beef, white truffles, Pata Negra ham slices, Cristal onion straws, Modena balsamic vinegar, lambs lettuce, pink Himalayan rock salt, organic white wine and shallot infused mayonnaise in an Iranian saffron and white truffle dusted bun.”
Delicious? Maybe. But I’m not certain it’s worth that much money. At least all the proceeds from The Burger sales will go to the Help A London Child charity, which assists young people experiencing abuse, homelessness, disability, poverty and illness, so you know your indulgence does serve a greater good.
The Burger has beaten the previous world record for the most expensive burger, held by Daniel Boulud for the DB Double Truffle Burger in New York, (1994) priced at around R1000.