In a bid to inspire people to show more care to those less fortunate then themselves, as well as boosting traffic to Disney theme parks in the US, Disney has announced an initiative called "Give A Day, Get A Disney Day"Disney will be partnering with HandsOn Network to highlight a variety of volunteer opportunities with participating organizations across the United States, Puerto Rico and Canada. Starting 2010, those who contribute their time need only have it verified by HandsOn; then, in exchange, they'll get a voucher from Disney which will allow them one day admission to a Walt Disney World or Disneyland theme park.
Via - Disney Parks