Wednesday, June 17, 2009

Your Perfect VW Via Twitter

VW recently launched an initiative aimed at helping Twitterers everywhere find their perfect Volswagen.

VW set up a rich media banner which invites users to submit their Twitter profile name, which is analysed by the system and returns with a recommendation of the perfect VW according to your charateristics.

It's a great example of a brand integrating itself into new consumer environments in a non-obtrusive yet simple way.

Via - Adverblog