Wednesday, July 2, 2008

The Converse Microsite Fest

Converse has launched an elaborate web campaign featuring more than 20 microsites to mark the brand’s centenary celebrations.


Constructed much like an online treasure hunt, users are rewarded not in monetary treasure, but with increasingly odd content.

All the sites are linked together via a neat interface at the bottom of the screen, meaning users can scroll through oddities such as outofyourleaguegirl.com (a video-based site in which a hottie gives advice on dating to hapless men) and iseverythinggoingtobeokay.com.

Start legitimately wasting time by clicking here.